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10 Vital Blog Writing Tips To Ensure Readers Keep Coming Back For More

By Charles Mburugu on 9 March 2011 @ 6:11 PM.

Tags: blog writing tips, blogging, blogging tips.

The following tips will help you publish great blog posts that attract clients and prospects in your niche market.

1.� Write for your reader

Have you heard of WIIFM? Its marketing terminology for 'What's In It For Me?' That is what you need to keep in mind all the time. Your reader will be reading the post trying to find what is in it for them.

2. Make it worthwhile and valuable

Don�t waste other people�s valuable time. If you have nothing important to say, it is likely that other people do. You can share their articles, review a book or do an interview.

3. Proofread your posts for typos and grammatical errors

Just like you wouldn�t leave your house with a missing sock or dirty hair, why would you want to publish a post with mistakes? Publishing quality work is a sign of respect for your readers.

4. Make is short and simple

You may have many interesting things to say in your post. But you need to realize that people are reading online and most of them don�t have much time. Get to the point fast. Publishing short posts frequently is a better than publishing long posts every few weeks.

5. Keep it vibrant, make it snappy and snazzy

Even if you are not a natural writer, you can still write for your blog. Write like you are speaking to a friend, or even yourself. However, remember to get to the point fast. In addition, keep in mind the rule of 5 W�s in the opening paragraph; what, who, when, why and where.

6. Link Often

This gives you credibility and draws attention to your expertise in the field. Since people don�t have the time to find out what others are up to, you need to tell them. Linking to other websites and blogs also helps create a network of associates who are likely to link to your blog in return.

7. Use Keywords Often

This will keep you focused on your purpose, and your blog will gain a high ranking in the search engines. This is why it is vital to write down your purpose statement before starting your blog. Having a clear purpose will ensure consistent delivery of relevant messages. The more your keywords appear, the higher your search engine results.

8. Write Clearly

Make sure your sentences are short, with only one idea per sentence. Avoid jargon on double speak. Don�t give your readers the work of figuring out what you mean. Spoon feed them. Make use of dashes and commas liberally.

9. Write like you talk

It is okay to use everyday common expressions such as �Go Figure�, �Now, I ask you�, �Don�t get me started�, �Gotta love it� etc. When choosing your expressions, keep in mind the general age of your readers.

10. Use a clear headline

Make it ostentatious and use keywords.

Before hitting the save button, use this checklist to assess your post:

Is the topic obvious to someone who reads the headline only?
Does the opening paragraph what and who the story is about?
Is the angle used newsworthy?
Would someone who knows nothing about this subject understand this post?
Is the post jargon-free?
Did you ask your readers a question to stimulate comments?
Did you write for the benefit of your reader (WIIFT)?

About the Author

Charles Mburugu is a professional content developer and an entrepreneur. He often writes about real estate, finance, business start-ups and internet marketing. In the past few weeks he has been writing for blogs where you can get the latest coupon code norton internet security and godaddy hosting coupons.