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Articles tagged with "paid search" (6)

700+ Towns/Cities Negative Keywords for PPC

Free download: List of over 700 towns, cities and counties in the UK negative keywords for your PPC campaign. [Continue Reading]

AdWords Release New Keyword Targeting Feature

Yesterday, Google AdWords introduced the broad match modifier. With some speculation over the accuracy and use of the broad keyword match type in AdWords for some time now, this broad match modifier i... [Continue Reading]

AdWords Reports Overview

See your AdWords traffic by actual search query, match type, distribution network, and many other AdWords attributes. This video provides a 3-minute tutorial on how to use the day parts, placements, a... [Continue Reading]

Posted 11 May 2010 @ 9:26 AM, in google adwords, ppc, adwords, adwords reports, paid search, by admin. No Comments.

Creating an Effective PPC Campaign by Understanding Types of Ads

When setting up your PPC campaign, it is important that you are making the most out of your PPC ads by knowing and understanding the various ways of writing ads for target people in various mindsets.... [Continue Reading]

Posted 23 April 2010 @ 12:12 PM, in ppc, paid search, ppc ads, ad copy, by Geoff Jackson. 1 Comment.

Twitter's Promoted Tweets: Live in Action

Promoted Tweets has now started to be rolled out with many people reporting various ads they have seen. [Continue Reading]

Posted 16 April 2010 @ 1:45 PM, in twitter, cpc, paid search, ppc, promoted tweets, by Geoff Jackson. No Comments.

Introduction to the Google Ad Auction

Ever wanted to know how ads are ranked on Google Adwords? In this video, Hal Varian, Google's Chief Economist, explains the process and formula used that determines how ads are ranked and how much you... [Continue Reading]


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