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When used correctly, PPC advertising is one of the most cost effective ways of attracting new customers. This is one of the reasons for its popularity among small businesses with limited advertising b... [Continue Reading]
Posted 12 September 2012 @ 5:36 PM, in ppc, ppc advertising, ppc tips, by Anthony Miller. No Comments.
Search engine marketing (SEM) can take many forms, and if you’re a business owner who doesn’t know the first thing about it, it can be challenging to understand and implement successfully.... [Continue Reading]
Posted 3 September 2012 @ 10:02 AM, in seo, ppc, search marketing, by Lisa Hann. No Comments.
There are lots of numbers thrown your way when it comes to internet marketing, so it’s tough to always keep track of what they mean and which ones are really important. Unfortunately, not unders... [Continue Reading]
Posted 28 August 2012 @ 1:03 PM, in quality score, adwords, ppc, by Amanda DiSilvestro. No Comments.
Wondering whether PPC advertising or social media advertising is best for your small business? The truth is that a combination of the two is usually the best marketing bet for businesses. However, it&... [Continue Reading]
Posted 31 January 2012 @ 9:45 AM, in ppc, social media, ppc advertising, social media advertising, online advertising, small business, by Daniela Baker . No Comments.
Paid promotional tactics are becoming an increasingly vital element for any successful marketing strategy. The following are tips for promoting your blog or site with some money. You can use these tec... [Continue Reading]
Posted 20 July 2011 @ 5:02 PM, in ppc, paid search, paid search tips, pay per click, by Charles Mburugu. No Comments.
AdWords Editor is a free Google application for managing your ad campaigns. CTRL + O : Open Account CTRL + R : Get Recent Changes CTRL + S : Post Changes CTRL + A : Select all items in Data vie... [Continue Reading]
Posted 21 June 2010 @ 10:41 PM, in google adwords, google adwords editor, keyboard shortcuts, ppc, by admin. No Comments.
Free download: List of over 700 towns, cities and counties in the UK negative keywords for your PPC campaign. [Continue Reading]
Posted 12 May 2010 @ 5:21 PM, in ppc, adwords, downloads, free downloads, google adwords, msn adcenter, negative keywords, negative keywords list, paid search, yahoo search marketing, by admin. No Comments.
Yesterday, Google AdWords introduced the broad match modifier. With some speculation over the accuracy and use of the broad keyword match type in AdWords for some time now, this broad match modifier i... [Continue Reading]
Posted 12 May 2010 @ 9:16 AM, in ppc, adwords, broad match modifier, google adwords, keyword match types, paid search, by admin. No Comments.
See your AdWords traffic by actual search query, match type, distribution network, and many other AdWords attributes. This video provides a 3-minute tutorial on how to use the day parts, placements, a... [Continue Reading]
Posted 11 May 2010 @ 9:26 AM, in google adwords, ppc, adwords, adwords reports, paid search, by admin. No Comments.
When setting up your PPC campaign, it is important that you are making the most out of your PPC ads by knowing and understanding the various ways of writing ads for target people in various mindsets.... [Continue Reading]
Posted 23 April 2010 @ 12:12 PM, in ppc, paid search, ppc ads, ad copy, by Geoff Jackson. 1 Comment.