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Tips for Building Traffic to Your Blog

By Charles Mburugu on 28 April 2011 @ 4:40 PM.

Tags: blogging, blogging tips, generating traffic.

With the rising interest in blogging as a way of branding and online promotion, many marketers are launching blogs to promote their products, coupons, services and books. However, a blog is a lot like a website. Merely writing content does not automatically guarantee that traffic will come in. Just like you need to promote a site to build traffic to it, you also need to promote your blog.

The following are tips that can help you become a widely read and influential blogger.

Write interesting posts

Though this should be common sense, many marketers forget that their audience is made up of real people, and that the headlines and copy should be made interesting for the readers. If you write posts which your audience enjoys reading, they will repay you by visiting your blog regularly. Make your posts pithy, topical and conversational. Keep them short and focus on one subject per post. Write regularly and often so that both search engines and readers visit your blog more regularly.

Optimise your blog posts for search engines

The following are some vital rules to follow so as to get your blog posts listed for your preferred keywords.

Ensure your blog URLAn acronym for 'uniform resource locator'.

Learn more about URL includes the main keyword you wish to optimize for
Use your main keywords in the header of your blog post
Use the secondary keywords within the body of your blog post
Use your keywords as the anchor text in links within the body of your blog posts

Submit your RSSAn acronym for 'really simple syndication'.

Learn more about RSS feed and blog to directories

When you publish a blog, you need to submit your RSSAn acronym for 'really simple syndication'.

Learn more about RSS feed and blog to major directories, as well as the many search engines and blog directories.

Ping the blog services

There are several services specifically designed for connecting and tracking blogs. By sending a ping to each service, you inform them that you have your blog has been updated so they can come have a look at it.

Build some links to your blog

The following are some methods you can use to get links directed at your blog.

Create links to your blog from every page on your main site
Post helpful comments on different blogs with related topics
Exchange links with other blogs and sites with similar themes

These are strategies that I have used to drive traffic to my diet blog which promotes Nutrisystem discounts and Medifast diet coupons.

Create a buzz

Creating a buzz around your blog posts and subject in online media will add a viral component to your marketing campaign. Create a controversy about your blog or its topic. Write an interesting press release and connect it to your blog topic.

About the Author

Charles often writes about blogging tips, social media and internet marketing. He also blogs about weight loss plans for diet blogs that share Medifast diet coupons and Nutrisystem discounts. He is currently writing for a diet blog that offers a Medifast coupon for 2011 and savings discounts or coupons for Nutrisystem, two meal replacement plans.